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Alternative protein is booming in Asia because it meets a genuine need

Year over year, investments into APAC-based alternative protein companies increased by 43 per cent, reaching US$562 million in 2022. Remarkably, in some categories like cultivated foods—grown directly from animal cells, rather than raising chickens or pigs—regional investments not only surpassed the previous year, but all past years combined.


Foods Produced from Animal Cells: What’s in a Name?

We are still at the early stage of cell-based food technologies and now is the time to ask ourselves: what’s in a name? The answer will have far-reaching implications and will help educate consumers to better understand the nature of these new foods.